Informed Delivery

Are you looking for a way to make your B-to-C direct mail more relevant and responsive? If so, informed delivery may be just the tool you are looking for.

In this webinar, Debbie describes what’s involved with Informed Delivery and the various what you can do to improve your direct mail.

Table of Contents

Click on a chapter listing below to skip straight to a section.

Chapter 1: The Appeal
Chapter 2: Informed Delivery is…
Chapter 3: Examples
Chapter 4: Our Test
Chapter 5: Representative Image
Chapter 6: Just Think…
Chapter 7: Current Availability
Chapter 8: Registered Users & Subscribers
Chapter 9: USPS Pilot Program Results
Chapter 10: The Process
Chapter 11: Using It v. Not Using It
Chapter 12: The Value To Marketers
Chapter 13: Possible Usage
Chapter 14: Pre-Campaign Reports
Chapter 15: Post-Campaign Reports
Chapter 16: Requirements