Direct marketing is defined as talking directly to, or with specific, targeted customers without a middleman or a channel intermediary, such as a distributor, retailer, or wholesaler.
In this webinar, Debbie describes what’s involved with direct marketing and the various approaches that can be used as effective direct marketing strategies.
Table of Contents
Click on a chapter listing below to skip straight to a section.
|Chapter 1:||Background and Description|
|Chapter 2:||Advantages and More|
|Chapter 3:||What You’ll Need|
|Chapter 5:||Additional Channels|
|Chapter 7:||Some Case Studies|